SugarCRM Customization and Development

SugarCRM Customization

Many companies might be working with the SugarCRM plain vanilla “out of the box” feature set. However, SugarCRM platform is designed to capture specific business needs. So, there is a requirement for a customized SugarCRM solution to improve business processes, integrate with application and perform unique tasks that are specific to the organisation.

No matter what your business does, Bhea can customise SugarCRM solutions to suit the needs. The customization could be anything like cosmetic changes from studio or comprehensive code level changes and integrations.

Simple Customizations

SugarCRM has a built in Sugar Studio that allows adding, editing and removing fields that are present as default in the modules. These customizations can be done by your admin once he reads SugarCRM Admin Manual or attends SugarCRM Administrator Fundamentals Training. However, Bhea offers a comprehensive scoping and implementation service whereby we can analyse your business process and make recommendations for changes to the system to suit your needs. This customization can help in giving the end user most comfortable experience.

Workflow Automation

The SugarCRM workflow engine is designed to create simple workflows that automate most of the work. Workflow can be made based on the status change of a record or on the expiration of time period. Either way Bhea team can work with the end user to come out with the workflows that are required and create them.

Code Level Customization or SugarCRM Customizations beyond Sugar Studio

Sometimes Studio level customizations may not be enough to make SugarCRM to suit your business process. Bhea can provide SugarCRM code level customization that is upgrade safe. These customizations can be simple validations on the fields or adding separate data fields.


SugarCRM comes with a Web Services SOAP API and can be integrated with any other third party application or website. The Bhea’s team can work on your integrations from Websites to SugarCRM and SugarCRM to back-end applications.

Custom Module Creation

SugarCRM module builder helps in creating an entirely new module to capture a new Business Process that is needed for the customer facing team. The new module could be to capture extra information that is not captured by default.

Integration SugarCRM

SugarCRM is for those employees who are going to face the current customers or future customers. SugarCRM should have the latest information to be capable of giving information to customers. Sugar can be integrated with any other back end or front end application to make sure that information is available to the Sales Team and Customer Support Team. SugarCRM SOAP API facilitates applications push information into SugarCRM and SugarCRM also can be modified to push information to third party applications if they have a Web Services API.

Bhea team is capable of doing these integrations whether the third party is having a Web Services API or Not.

When you buy an enterprise level product like SugarCRM or a solution like a Partner Portal, you need on-going support and maintenance so that you can concentrate your efforts on growing your business. Bhea has a dedicated support team available in different time zones to take the application support.

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