Tag: Sales Force Automation

Using SugarCRM for Sales Force Automation (SFA) – CRM Implementation Simplified

Using SugarCRM for Sales Force Automation (SFA) – CRM Implementation Simplified

SugarCRM is a CRM software and can be used extensively for Customer Relationship Management. But Customer Relationship Management for a company may start with Sales Force Automation or Customer Support Automation or Marketing Automation. This article is to make CRM Implementation simplified for any company that is just starting their journey with CRM. So we

What is CRM ? Customer Relationship Management Refreshed !

What is CRM ? Customer Relationship Management Refreshed !

CRM literally expands to Customer Relationship Management. But  for a typical professional who wants to implement CRM, it has more meanings than simple expansion. CRM is constantly changing its definition. A few years back and for few industries, CRM means Customer Support Automation. And sometimes CRM is taken as “Sales Force Automation”. But in today’s world, when